ADWEEK Launches Inaugural Creator Economy Power List
ADWEEK has launched and is now accepting entries for the 2026 Creator Economy Power List, honoring the executives building the business behind the creator boom.While the creators themselves normally...
View ArticleDear Media and Amanda Hirsch Want Brands To Ditch the Script
Hirsch argued that the best podcast ads don't sound like ads.
View ArticleFerrero Will Have Two Ads in Super Bowl 2027, Part of a $50 Million Bet on...
The candy maker returns to the Big Game after a successful debut in 2026.
View Article7 Billion Impressions Without Paid Media: Fanta’s Halloween Strategy
Ibrahim Khan on turning the holiday into a global brand moment.
View ArticleLayoffs on the Way as Skydance Now Controls Paramount and WBD
The new company has roughly $80 billion in debt.
View ArticleHere Are the 3rd Quarter of 2026 Cable News Ratings
Fox News remained No. 1 during this slow news period
View ArticleAnd the Emmys Go to… Prime Video
Television Academy strikes 6-year deal with Amazon streamer for Emmys.
View ArticleStagwell Sunsets Assembly, Relaunches as Stagwell Media
New agency is built around the Stagwell Machine operating system
View ArticleSocial Agency SAMY Buys Influencer Shop Get Engaged in Low Nine-Figure Deal
The cash-and-equity tie-up will provide the global agency with a U.S. base whose clients include DoorDash, Sephora and Raising Cane's.
View ArticleADWEEK Tech Advantage: AI Agents Are Increasingly Getting Their Hands on Ad...
As AI moves from making ads to making media decisions, the industry is grappling with how far to let agents go—and who gets to set the rules.
View ArticleTwix Doubles Down on Hallowmas, Bringing Back Zombie Claus for More Fright...
Twix brings back Zombie Claus for Hallowmas, starting with a Subway Takes appearance.
View ArticleCNN’s Mark Thompson and CBS News’ Bari Weiss Named to Skydance Leadership Team
Paramount Skydance CEO David Ellison names leadership team amid WBD merger.
View ArticleAlbertsons’ Retail Media Head Leaves Grocery Giant
Brian Monahan most recently spearheaded a branded content offering.
View ArticleOpenAI Is Piloting Brand Suitability Controls With DoubleVerify and IAS
The company is also testing a larger, image-led ad format and expanding its measurement partners.
View ArticleTikTok Expands Its Off-Platform Ad Network to US Advertisers
The rebranded Pangle spans nearly 400,000 apps and is heavy on gaming. TikTok is also allowing advertisers to run campaigns from AI tools like Claude and Perplexity.
View ArticleTikTok Adds an AI Shopping Assistant and Lets Users Buy Direct From Brands
TikTok is adding a new checkout feature where shoppers can buy directly from brands in its app—separately from TikTok Shop—as well as an AI shopping assistant that can move people […]
View ArticleJoin Gronk, Coach, The Home Depot, and More at ADWEEK House
ADWEEK is opening the doors to ADWEEK House: Advertising HQ in New York this week, Oct. 5-8, and you're invited.
View ArticlePiers Morgan’s Uncensored Launches Paid Tier to Own Its Audience Beyond...
The company is hoping 2% to 4% of its 4.6 million YouTube subscribers will pay $4.99 a month for early, ad-free, exclusive content.
View ArticleMorning Brew Acquires Express Checkout in Latest Creator Play
Morning Brew's creator-focused monetization is up more than 50% year over year, and the company says more deals like this are coming.
View ArticleUber Tries to Prove That Uber Eats Ads Don’t Hurt Physical Restaurant...
The delivery platform partners with Affinity Solutions on measurement capabilities.
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